PTIZE!

PRIORITISATION TOOL

Fast ideas in. Fast decisions out. Generate and score ideas, then walk into the room with a rockstar way forward.

STEP 1 · WEIGHT WHAT MATTERS
Three lenses — what counts most? Set how much each one drives the score.
Desirable
Do people actually want it?
Customer pull — demand, pain relieved, delight created.
Feasible
Can we actually do it?
Capability and capacity — skills, tech, time, effort to ship.
Viable
Does it stack up?
The commercials — margin, cost to serve, sustainable economics.
DESIRABLE
FEASIBLE
VIABLE

Drag the handles — the stack re-ranks live. Customer-led push? Lean Desirable. Cash-tight? Lean Viable.

Desirability · Feasibility · Viability framework — credit IDEO U
STEP 2 · CAPTURE
Type ideas fast — Enter to add. Or use AI to spark ideas.
Add context for sharper AI — a website or a file to tailor every suggestion

Tailors Spark, pressure-tests and the memo. The page is fetched live and read alongside any file text. Stays private until you run an AI action.

STEP 3 · BUILD YOUR PRIORITISATION
Score each idea 1–5 on the three lenses. The stack ranks itself — then flip to the Matrix or generate the Memo.

    Vertical: attractiveness (your weighted blend of desirable + viable). Horizontal: feasibility. Numbers match the Stack ranking.

    The Memo turns your scored stack into a one-page recommendation — what to do now, what to test, what to park, and why. Score a few ideas, then generate it.